Almost everyone would agree that 2020 has been one of the most interesting and unpredictable years we’ve ever experienced. As economies and businesses are learning to adapt to the new normal, MSPs are also navigating through the maze of economic turmoil and getting back to growth. Based on a 2020 Global Benchmark Survey conducted by IT Glue, 1,500 MSPs were asked which areas they expected to find the best new revenue opportunities in.

Here are the top 3 areas as identified by your peers:

1. Disaster Recovery-as-a-Service (DRaaS)

It should come as no surprise that Disaster Recovery-as-a-Service was ranked no. 1. An organization’s data is its most valuable asset and faces many types of risks. Whether those risks are in the form of cyber criminals spreading ransomware or something as common as hardware/software failure, they can be crippling to businesses of any size. Business continuity and Disaster Recovery-as-a-Service are essential to protect your end users from these threats.

2. Cybersecurity Awareness

Also known as cybersecurity training, it is an essential component for businesses in today’s threat landscape. A recent study by Proofpoint found that 99 percent of cyberattacks require human interaction in order to execute them. To prevent an organization’s users from becoming its biggest threat, it is essential that MSPs provide cybersecurity awareness training to all their end users. Not only does it serve as a revenue opportunity, it also highlights the value MSPs bring to their customers.

3. Security-as-a-Service

With continued attacks against businesses of all sizes, the demand for robust security solutions continues to increase. As more employees work from home, they face greater risks since they are no longer behind a perimeter-based UTM or firewall. As such, MSPs are looking to become MSSPs and are becoming subject matter experts in the security field. Some are even offering cutting edge SASE-based cybersecurity solutions to protect distributed workforces.

It’s important to remember that BCDR solutions are an MSP’s last line of defense against all forms of threats to its end users’ data, regardless of whether they are routine ones like hardware/software failure or nefarious ones posed by cyber criminals.

Contact us today to discover how we can provide you with the industry’s best BCDR technology at a lower cost than what you are currently paying. Our BCDR solutions can help you protect your end users and also help you capitalize on revenue opportunities at the same time.

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